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Usability testing consultant for product teams

Usability testing services

Understand how real users navigate your website, app, prototype or complex product workflow. I plan and run usability tests that uncover friction, evaluate critical workflows and turn observations into actionable recommendations for your product team.

Format

Moderated & unmoderated

Languages

German, English, Polish

Experience

25+ usability studies
Two people reviewing a website together on a laptop during a usability testing session

What is usability testing?

Find out where users struggle and why

In a usability test, real people from your target group complete realistic tasks with your product and think aloud while I observe. This qualitative user experience testing reveals usability issues that analytics can’t explain. Sessions are a small sample, so the results show where and why people struggle, not how many. I mark this boundary in every report.

Where people get stuck

Hesitation, misunderstandings and failed tasks: observed, not assumed.

Why it happens

What people do and say explains the reasons behind each problem.

Which issues matter most

Each issue rated by how much it blocks the user’s goal and yours.

When should you conduct usability testing?

A good fit if

A launch or development handoff is coming and you want to know the flow works.

You redesigned something and want to check it does what it should.

Conversion drops or users abandon a key flow and analytics can’t tell you why.

You’re launching a new feature or a complex user flow and need to know people can complete it.

Your team disagrees about what is “intuitive”.

Not the right fit if

You don’t know yet what to build. Start with discovery research.

You need to know how many users do something. Use analytics or an A/B test.

The decision is already made and you only need approval.

You need functional or QA testing for bugs and browser issues.

Need a quick expert opinion instead? A UX audit reviews your flow without recruiting participants and delivers within days.

What I can test

What can we test?

Websites, apps and prototypes, tested remotely with people from your target group in German, English or Polish.

Websites and web apps

Website usability testing for sign-up, onboarding, search, product pages, checkout, payment or settings: any flow where people need to get something done.

Mobile apps

Tested on real devices, in the context people actually use them.

Clickable prototypes

Figma prototypes from mid-fidelity onwards. This is the cheapest moment to change direction, before development starts.

Comparative testing

Your product side by side with an alternative version or a competitor, to see which decision logic works better.

Accessibility

Whether people with different needs can find, understand and complete key tasks.

SaaS, B2B and decision tools

SaaS products, specialist tools, calculators and dashboards where people need to understand results before they act on them.

My usability testing services

01

Moderated remote usability testing

I guide each participant live over video and ask follow-up questions in the moment. Best for complex products, early prototypes and questions about trust and reasoning.

02

Unmoderated remote testing

Participants complete tasks on their own on platforms such as UserTesting or Maze and their screens and voices are recorded. Best for clear tasks on a working product, more participants and quick comparisons.

03

Comparative usability testing

Two versions or your product and a competitor, tested with the same tasks. Best when you need to decide between design directions or understand why one flow works better.

How the usability testing process works

STEP 1

Scope the question

We start with the decision behind the test: what you need to know, which flow matters and what would change your plans.

STEP 2

Plan and recruit

I write the test plan and tasks, define participant criteria and plan recruitment from your customers, a research panel or both.

STEP 3

Run the sessions

Participants complete realistic tasks and think aloud, either moderated live or unmoderated on platforms such as UserTesting, UserZoom, Maze or Lookback.

STEP 4

Analyze and prioritize

I group observations into patterns and rate each issue by its impact. For longer studies you get interim findings, so blockers can be fixed early.

STEP 5

Recommendations and readout

We go through the findings together live and agree what to fix, test further or leave.

What you’ll receive

Your usability testing report rates every finding by its impact on the user’s goal and on yours, with a clear line between what was observed and what is interpretation.

Stippled illustration of a clipboard with a checklist, representing the test plan

A test plan

Research question, tasks and participant criteria, agreed before sessions start.

Stippled illustration of a video camera, representing session recordings and notes

Recordings and notes

Session recordings and notes, where participants have agreed to recording.

Stippled illustration of a three-step podium, representing prioritized findings

Prioritized findings

What happened, where, how often it came up and why it likely matters.

Stippled illustration of a light bulb, representing tested ideas and concrete recommendations

Concrete recommendations

What to fix now, what to test further and what can wait.

Stippled illustration of a presentation screen with a bar chart, representing a live readout

A live readout

We go through the evidence together and agree next steps.

Ready to see where your users get stuck?

Usability testing cost and timeline

Cost and timeline depend on the number of sessions, how specific your target group is, the test format and how many flows we cover. A research sprint takes 2 to 3 weeks, depending on recruitment. Recruitment and participant incentives are billed separately. Tell me about your project in a free intro call and you get a fixed offer.

Stippled illustration of a stopwatch, representing a short, time-boxed research sprint

Test one meaningful product change with the people it affects, from scoping and planning to sessions, analysis and a decision-focused readout.

2 to 3 weeks, depending on recruitment.

WHAT’S INCLUDED

  • Research question, test plan and tasks

  • Up to 10 moderated sessions

  • Recordings and notes, where participants agree

  • Prioritized findings and recommendations

  • Live readout with your team

  • Recruitment and participant incentives are billed separately

We define the question and the participants in a short call, then you get a fixed offer.

Test one meaningful product change with the people it affects, from scoping and planning to sessions, analysis and a decision-focused readout.

2 to 3 weeks, depending on recruitment.

WHAT’S INCLUDED

  • Research question, test plan and tasks

  • Up to 10 moderated sessions

  • Recordings and notes, where participants agree

  • Prioritized findings and recommendations

  • Live readout with your team

  • Recruitment and participant incentives are billed separately

We define the question and the participants in a short call, then you get a fixed offer.

Stippled illustration of a stopwatch, representing a short, time-boxed research sprint

Test one meaningful product change with the people it affects, from scoping and planning to sessions, analysis and a decision-focused readout.

2 to 3 weeks, depending on recruitment.

WHAT’S INCLUDED

  • Research question, test plan and tasks

  • Up to 10 moderated sessions

  • Recordings and notes, where participants agree

  • Prioritized findings and recommendations

  • Live readout with your team

  • Recruitment and participant incentives are billed separately

We define the question and the participants in a short call, then you get a fixed offer.

Book a Research Sprint within 30 days of your Focused UX audit and the €690 is credited toward it. Prices are net; VAT is added based on your country and tax status.

Independent UX consultant

Why work with me?

I’m a UX researcher and psychologist (M.Sc.) working as an independent usability testing consultant for product teams. You work with me directly, from the first question to the final recommendations.

Psychology meets product work

I know how people perceive, decide and hesitate. I translate that into findings your team can act on.

25+ usability studies

Websites, apps, prototypes and complex B2B tools, including the Urlaubsguru product detail page and an agritech scenario calculator.

German, English and Polish

I moderate sessions in all three languages, so you can test with your real target groups.

FAQ

Frequently asked questions

Not sure if your flow works for real users?

Tell me which product, flow or prototype you’re unsure about. In a free 30-minute call we clarify the question, the right test format and what it takes to get evidence you can act on.

Diana Szczepanik, UX researcher and psychologist

Diana Szczepanik

UX Researcher & CRO Consultant, Psychologist (M.Sc.)